VIT

Organization Behaviour and HRM

Dr.joice-768x1022

Dr. Joice Swarnalatha R

Assistant Professor

joiceswarnalatha.r@vit.ac.in

Human resource and organization behaviour

Dr. Joice Swarnalatha R is an accomplished academic and research professional with over 19 years of teaching and analytical experience, including 17+ years as an Associate Professor and 2 years as a Senior Associate in Pricing Analytics. She holds a Ph.D. in Human Resource Management and is UGC-NET qualified. Her expertise spans HRM, operations research, business statistics, and advanced analytics using tools such as SPSS, AMOS, R, Tableau, and MS Excel. She has published extensively in reputed journals, presented papers at national and international conferences, and authored a book on emerging trends in HRM. With strong skills in mentoring, research analysis, and process improvement, Dr. Joice effectively bridges academia and industry through her teaching, research, and corporate analytics roles.

Undergraduate

BSc Computer Science (Maths, Physics and Computer science) - Nagarjuna University - 2001

Postgraduate

MBA (HRM and Marketing) - Sri Venkateswara University - 2004

Ph.D

PhD (Management) - Bharathiyar University - 2020

Emotional intelligence, Organizational culture, Organizational performance

Best Research Paper Award (10th and 11th OCT 2018): Mediation Effect Of Job Satisfaction In The Relationship Of Organizational Culture And Organization Commitment- Using Process Macro – Sri Sai Ram Institute Of Management Studies, Sri Sairam Engineering College, Chennai

Best Research Paper Award (29th and 30th OCT 2021): Serial mediation of the association between organizational citizenship behavior and turnover intentions by job satisfaction, loyalty and organizational commitment among nurses in Kerala – PIBM Virtual international conference, PUNE

Best Research Paper Award (29th and 30th OCT 2021): Relationship between service interaction, customer experience quality, customer satisfaction and customer satisfaction and customer loyalty: serial mediation approach – PIBM Virtual international conference, PUNE

  • Alexander, C. M., Rao, M. S., & Swarnalatha, J. (2022). Relationship between service interaction, customer experience quality, customer satisfaction and customer loyalty: Serial mediation approach. Journal of Positive School Psychology, 6(8), 1940–1950. http://journalppw.com
  • Dr Joice R & Mandalapu, Ravichand (2022). Serial mediation of the association between organizational citizenship behavior and turnover intentions by job satisfaction, loyalty and organizational commitment among nurses in Kerala. Topics in Early Childhood Special Education. 14. 9081-9095. 10.9756/INT-JECSE/V14I3.1052.
  • Joiceswarnalatha, R., & Krishna, V. M. (2020). Effect of mediating variable job satisfaction in relationship of organizational commitment and quality of work life of workforce of select IT companies at Hyderabad. International Journal of Psychosocial Rehabilitation, 24(4), 5880–5892. https://doi.org/10.37200/IJPR/V24I4/PR2020394
  • Swarnalatha, J. R., & Krishna, V. M. (2019). Emotional intelligence and its impact on the organizational performance—Using SEM. International Journal of Recent Technology and Engineering, 8(2S6), 1002–1012. https://doi.org/10.35940/ijrte.B1105.0782S619
  • R, Joiceswarnalatha & Krishna, Dr.V.Murali. (2019). Mediating Role Of Organizational Culture In The Relationship Of Emotional Intelligence And Job Satisfaction-Using Process Macro. Restaurant Business. 118. 21-27. 10.26643/rb.v118i4.7206.