BBA (Bachelor of Business Administration) - Semester Pattern (Vellore Campus Only)
Scope for Employment
Graduates can opt for careers in banking, trade, financial services and accountancy firms. They can also go for sales jobs in retailing, insurance, media and so on. They can choose to become an entrepreneur and careers are also possible in small and large organisations.
University Core Courses
Basic English / Functional English / Environmental Studies / Business Mathematics / Summer Internship in Service Sector / Summer Internship in Manufacturing Sector.
Introduction to Information Technology / Principles of Management / Social Transformation in India / Business Concepts / Soft skills / Principles of Accounting / Introduction to Human Resource Management / Business Communication / Principles of Marketing / Managerial Communication/ Micro Economics / Database Management System / Introduction to Finance / Business law / Business Modeling and Planning / Business Statistics / Macro Economics / Project Management/Introduction to ERP / Introduction to Cost Accounting / Business Plan Development / Research Methods in Management / Management Accounting / Production and Materials Management/ ERP - Human Resource Management / Business Plan Implementation / Accounting Software Application / ERP - Supply Chain Management
Principles of Taxation / Principles of Auditing / Company Law / Marketing Metrics / Consumer Behaviour / Modern Banking Practices / E - Commerce / Industrial Law / Banking and Insurance/ Export and Import Management / Training and Development